If you’re paying attention to the trends in office spaces and work environments, then you know that rows of featureless cubicles are out. But this isn’t just a fad that “cool” companies take advantage of to snag young and talented employees. These new designs have functional uses that allow companies to use their office spaces in whatever way best suits their employees. In other words, cubicles are out, collaboration is in—and it’s here to stay.
Just take a look at some of the ways in which huge companies are attempting to build campuses that fit their mission.
In a fascinating article about the differences between several new corporate headquarters, Greg Satell explains how Apple, Google, IBM, and Experian all have built, or are building, campuses that reflect the type of work they do.
The design of each campus differs from the others because of the work that each company undertakes. For example, Apple’s new campus is strongly geared toward collaboration for employees who are working on just a few different products. In the opposite corner lies IBM’s massive research center, where peace and quiet produce an environment conducive to research on emerging technologies.
What they all have in common is that their mission is incorporated into their design. The work that will go on inside was acknowledged and accounted for from the very beginning of the design process for their campuses.
And that type of thinking isn’t unique to massive corporations and their headquarters. Millennials are also looking for workspaces that reflect and enhance the work that they do each day. They question the need to sit in a cubicle for eight hours when they could perform the same tasks at home. They wonder why each individual in a collaborative environment is shut up in separate offices for the entirety of the day. They aren’t satisfied with a work space that has no connection to the work being done within it.
But that doesn’t mean just throwing in some couches, glass panels, and ping pong tables and calling it a day. The new office space is designed from the get-go to be different. It’s designed with its purpose in mind, and everything about it should foster that purpose. Millennials can tell the difference between a company that really is unique and one that added a slide to the second floor because they saw it on someone else’s website.
Millennials want their work spaces to be designed in a way that helps them work and solve problems. For different companies, that may mean different designs. There is no cookie-cutter “millennial design” that will appeal to everyone in that demographic and be a fit for all workplaces. It takes a customer-centric approach and a keen understanding of how millennials work, what their needs are, and what will satisfy those needs and create a productive and engaging environment in the process. And here at Made, that’s our specialty.
Workspaces have changed, and they’re only going to continue to become more integrated with the work that takes place inside of them. Contact Made today to find out how we can help you attract millennials with the perfect workspace design.